News — BrasAndUndies

The Internet’s Favorite Underwear Brand Has Officially Gone Sustainable, and We’re Buying Every Color

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Intimates brand Parade consistently rolls out über-smooth and airy undies in a full spectrum of styles and colorways—and we’re here for it. Parade’s playfulness, thoughtful packaging, and inclusive sizing (XS to 3XL) has made its products beloved additions to many Well+Good staffers’ dresser drawers. And that sentiment came well before the launch of Parade Universal, the brand’s just-released collection of carbon-neutral, recycled, edgeless underwear. Needless to say, now there’s even more to love about Parade. For the Parade Universal collection, the brand cultivated a soft, body-hugging material out of Oeko-tex certified recycled fabrics, and offsets carbon emissions of every pair....

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